London Lash Deliveries Are Carbon Neutral! But What Does That Mean?
You may have heard that London Lash's deliveries are now carbon neutral, but what exactly does that mean?
Every delivery emits some carbon dioxide, depending on the distance traveled, mode of transport, weight of the parcel, and so on, which is one of the reasons why the beauty industry has such a large carbon footprint!
To make a carbon-neutral delivery, you must offset the emissions by doing things that help to reduce carbon in the atmosphere. This could be accomplished by planting trees and other flora that absorb carbon dioxide and convert it into cleaner, more environmentally beneficial things like oxygen, or by investing in new technologies that pull carbon out of the air and store it for later use as a renewable source.
We've implemented a helpful Shopify app to make London Lash deliveries carbon neutral. This app assesses the carbon emissions from each individual order each month and directs our monthly donation to projects that capture carbon from the air and store it for later use.
What Else Has London Lash Done to Help the Environment?
Wherever possible, we have replaced plastic packaging with glass bottles, which can be easily recycled and do not emit toxins when discarded in landfill.
In an effort to be more environmentally friendly, we switched from plastic to cardboard lash trays in 2018. However, we quickly discovered that the magnet and UV printing on those trays rendered the trays unrecyclable - still better for the environment, but not quite perfect! Since then, we've switched all of our lash boxes to a matchbox design with no magnets or spot UV printing, making them completely recyclable!
We have switched from polystyrene packing peanuts to starch-based packing peanuts that dissolve in water, and we wrap products in paper rather than bubble wrap whenever possible.
The film packets in which our lashes and some of our brushes are packaged are plant-based rather than plastic, and they can even be composted!
We have introduced reusable stainless steel handles and disposable brush heads in place of completely disposable mascara wands and lip applicators, which reduces plastic waste by around 80% on these products!
We're always searching for innovative ways to lessen our carbon footprint and dependence on single-use plastics, and we're excited to see where sustainability goes in the future for London Lash!